Erika Kirk, widow of the late right-wing activist Charlie Kirk, has expressed openness to backing JD Vance if he runs for president in 2028. Meanwhile, Katie Miller, wife of White House deputy chief of staff Stephen Miller, hosts senior Republicans on her podcast to engage with conservative women. The Trump administration is also crafting policies aimed at baby boomers to attract female voters ahead of the midterms. Jonathan Freedland discusses this Republican effort to appeal to women with Guardian columnist Arwa Mahdawi.